PRIVACY POLICY - Persersaitlinge English

1. Data protection at a glance

General information

The following gives a simple overview of what happens to your personal data when you visit our website. Personal data is all data with which you can be personally identified. Detailed information on data protection can be found in our data protection declaration listed below.

Analysis tools and third-party tools

When you visit our website, your surfing behavior can be statistically evaluated. This is mainly done with cookies and so-called analysis programs. The analysis of your surfing behaviour is usually done anonymously; the surfing behavior cannot be traced back to you. You may object to this analysis or prevent it by not using certain tools. Detailed information can be found in the following privacy policy.

You may object to this analysis. We will inform you about the possibilities of objection in this privacy policy.

2. General information and mandatory information

Data protection

The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy.

When you use this website, various personal data are collected. Personal data are data that can be used to identify you personally. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose this is done.

We would like to point out that data transmission over the Internet (e. g. communication by e-mail) may have security gaps. Complete protection of data against access by third parties is not possible.

Revocation of your consent to data processing

Many data processing operations are only possible with your express consent. You can revoke your consent at any time. An informal email to us is sufficient. The legality of the data processing carried out up to the revocation remains unaffected by the revocation.

Right of appeal to the competent supervisory authority

In the event of data protection violations, the data subject has the right to lodge a complaint with the competent supervisory authority. The competent supervisory authority for data protection matters is the state data protection officer of the federal state in which our company is based. A list of data protection officers and their contact details can be found at the following link:

https://www. bfdi. bund. de/DE/Infothek/Anschriften_Links/anschriften_links-node. html

Right to data portability

You have the right to have data that we process automatically on the basis of your consent or in fulfillment of a contract delivered to you or a third party in a commonly used, machine-readable format. If you request the direct transfer of data to another controller, this will only take place to the extent technically feasible.

SSL or TLS encryption

This site uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or requests that you send to us as the site operator. You can recognise an encrypted connection by the fact that the address line of the browser changes from “https://” to “https://” and by the lock icon in your browser line.

If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.

Encrypted payment transactions on this website

If, after the conclusion of a fee-based contract, there is an obligation to provide us with your payment data (e. g. account number with direct debit authorisation), these data are required for payment processing.

Payment transactions via the usual means of payment (Visa/MasterCard, direct debit) are carried out exclusively via an encrypted SSL or TLS connection. You can recognise an encrypted connection by the fact that the address line of the browser changes from “https://” to “https://” and by the lock icon in your browser line.

In the case of encrypted communication, your payment data, which you transmit to us, cannot be read by third parties.

Information, blocking, deletion

Within the scope of the applicable legal provisions, you have the right to free information about your stored personal data, their origin and recipients and the purpose of the data processing and, if applicable, a right to correction, blocking or deletion of such data. You can contact us at any time at the address given in the imprint if you have any further questions on the subject of personal data.

Objection to promotional e-mails

The use of contact data published as part of the imprint obligation to send unsolicited advertising and information materials is hereby prohibited. The operators of the pages expressly reserve the right to take legal action in the event of unsolicited sending of advertising information, such as spam e-mails.

3. Data collection on our website

Some of the websites use so-called cookies. Cookies do not cause any damage to your computer and do not contain viruses. Cookies are used to make our website more user-friendly, effective and secure. Cookies are small text files that are stored on your computer and stored by your browser.

Most of the cookies we use are so-called “session cookies. ” They are automatically deleted after your visit. Other cookies remain stored on your device until you delete them. These cookies allow us to recognize your browser the next time you visit us.

You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies in certain cases or in general, and activate the automatic deletion of cookies when closing the browser. Disabling cookies may limit the functionality of this website.

Cookies that are necessary to carry out the electronic communication process or to provide certain functions that you wish (e. g. shopping cart function) are stored on the basis of Art. 6 para. 1 lit. f GDPR stored. The website operator has a legitimate interest in the storage of cookies for the technically error-free and optimized provision of its services. If other cookies (e. g. cookies to analyse your surfing behavior) are stored, they are treated separately in this privacy policy.

Server log files

The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:

Browser type and browser version
Operating system used
Referrer URL
Hostname of the accessing computer
Time of the server request
IP address

This data will not be merged with other data sources.

The basis for data processing is Art. 6 para. 1 lit. f GDPR, which allows the processing of data to fulfill a contract or pre-contractual measures.

Contact form

If you send us enquiries via the contact form, your details from the enquiry form, including the contact details you provided there, will be stored by us for the purpose of processing the enquiry and in the event of follow-up questions. We will not share this information without your consent.

The processing of the data entered in the contact form is therefore carried out exclusively on the basis of your consent (Art. 6 para. a GDPR) . You can revoke this consent at any time. An informal email to us is sufficient. The legality of the data processing operations carried out up to the revocation remains unaffected by the revocation.

The data you enter in the contact form will remain with us until you ask us to delete it, revoke your consent to storage or the purpose for data storage no longer applies (e. g. after your request has been processed). Mandatory statutory provisions – in particular retention periods – remain unaffected.

4. Social media

Share content via plugins (Facebook, Google+1, Twitter & Co. )

The content on our pages can be shared in social networks such as Facebook, Twitter or Google+ in compliance with data protection. This site uses the eRecht24 Safe Sharing Tool. This tool establishes direct contact between networks and users only when the user actively clicks on one of these buttons.

This tool does not automatically transfer user data to the operators of these platforms. If the user is logged in to one of the social networks, when using the social buttons of Facebook, Google+1, Twitter & Co. , an information window appears in which the user can confirm the text before sending it.

Our users can share the content of this site in social networks in compliance with data protection, without the creation of complete surf profiles by the network operators.

Facebook plugins (Like & Share button)

Plugins of the social network Facebook, provider Facebook Inc. , 1 Hacker Way, Menlo Park, California 94 025, USA, are integrated on our pages. The Facebook plugins can be identified by the Facebook logo or the “Like button” (“ I like it”) on our site. An overview of the Facebook plugins can be found here: https://developers. facebook. com/docs/plugins/

When you visit our pages, the plugin establishes a direct connection between your browser and the Facebook server. Facebook thus receives the information that you have visited our site with your IP address. If you click on the Facebook “Like” button while you are logged in to your Facebook account, you can link the content of our pages to your Facebook profile. This allows Facebook to assign the visit to our pages to your user account. We would like to point out that, as the provider of the pages, we have no knowledge of the content of the transmitted data or their use by Facebook. Further information can be found in the privacy policy of Facebook at: https://de-de. facebook. com/policy. php.

If you do not want Facebook to associate your visit to our pages with your Facebook user account, please log out of your Facebook user account.

Twitter Plugin

Functions of the Twitter service are integrated on our pages. These features are provided by Twitter Inc. , 1355 Market Street, Suite 900, San Francisco, CA 94 103, USA. By using Twitter and the “Re-Tweet” function, the websites you visit are linked to your Twitter account and disclosed to other users. Data is also transmitted to Twitter. We would like to point out that, as the provider of the pages, we have no knowledge of the content of the transmitted data or their use by Twitter. Further information can be found in Twitter’s privacy policy at: https://twitter. com/privacy

You can change your privacy settings on Twitter in your account settings at https://twitter. com/account/settings.

Google+ Plugin

Our pages use features of Google+. Provider is Google Inc. , 1600 Amphitheatre Parkway, Mountain View, CA 94 043, USA.

Collection and dissemination of information: The Google+ button allows you to publish information worldwide. Via the Google+ button, you and other users receive personalized content from Google and our partners. Google stores both the information you have given for a content +1 as well as information about the page you viewed when you clicked on +1. Your +1 can be displayed as notices along with your profile name and photo in Google services, such as in search results or in your Google profile, or elsewhere on websites and ads on the Internet.

Google records information about your +1 activities to improve Google services for you and others. To use the Google+ button, you need a globally visible, public Google profile, which must include at least the name chosen for the profile. This name is used in all Google services. In some cases, this name may also replace another name you used when sharing content through your Google Account. The identity of your Google profile may be displayed to users who know your email address or have other identifying information about you.

Use of the information collected: In addition to the uses described above, the information you provide will be used in accordance with the applicable Google privacy policy. Google may publish aggregated statistics about users’ +1 activities or share them with users and partners, such as publishers, advertisers or affiliated websites.

5. Analysis Tools and Advertising

Google Analytics

This website uses features of the web analysis service Google Analytics. Provider is Google Inc. , 1600 Amphitheatre Parkway, Mountain View, CA 94 043, USA.

Google Analytics uses so-called “cookies. ” These are text files that are stored on your computer and allow an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there.

Google Analytics cookies are stored on the basis of Art. 6 para. 1 lit. f GDPR . The website operator has a legitimate interest in analysing user behaviour in order to optimise both its website and its advertising.

IP Anonymisation

We have activated the IP anonymization feature on this website. As a result, your IP address will be shortened by Google within member states of the European Union or in other states party to the Agreement on the European Economic Area before it is transmitted to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide the website operator with other services related to website activity and internet usage. The IP address transmitted by your browser as part of Google Analytics will not be merged with other data held by Google.

Browser Plugin

You can prevent the storage of cookies by selecting the appropriate settings on your browser software; However, please note that if you do so, you may not be able to use all functions of this website to their full extent. In addition, you can prevent the collection of the data generated by the cookie and related to your use of the website (including your IP address) by Google and the processing of this data by Google by downloading and installing the browser plug-in available at the following link: https://tools. google. com/dlpage/gaoptout?hl=de.

Objection to data collection

You can prevent the collection of your data by Google Analytics by clicking on the following link. An opt-out cookie is set which prevents the collection of your data during future visits to this website: Disable Google Analytics.

For more information on the handling of user data in Google Analytics, please refer to Google’s privacy policy: https://support. google. com/analytics/answer/6004245?hl=de.

Contract data processing

We have entered into a contract data processing agreement with Google and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

Demographics in Google Analytics

This website uses the “demographic characteristics” feature of Google Analytics. This allows reports to be created that contain statements about the age, gender and interests of the site visitors. This data comes from interest-based advertising by Google as well as visitor data from third-party providers. This data cannot be assigned to a specific person. You can deactivate this feature at any time via the ad settings in your Google account or the collection of your data by Google Analytics as in “ Objection to data collection” presented generally forbid.

WordPress Stats

This website uses the WordPress tool Stats to statistically evaluate visitor traffic. The provider is Automattic Inc. , 60 29th Street #343, San Francisco, CA 94 110-4929, USA.

WordPress Stats uses cookies that are stored on your computer and allow an analysis of the use of the website. The information generated by the cookies about the use of our website is stored on servers in the USA. Your IP address is anonymized after processing and before storage.

“ WordPress Stat cookies remain on your device until you delete them.

The storage of “WordPress Stats” cookies is based on Art. 6 para. 1 lit. f GDPR . The website operator has a legitimate interest in the anonymised analysis of user behaviour in order to optimise both its website and its advertising.

You can object to the collection and use of your data for the future by clicking on this link to set an opt-out cookie in your browser: https://www. quantcast. com/opt-out/.

If you delete the cookies on your computer, you must set the opt-out cookie again.

Google AdSense

This website uses Google AdSense, a service for integrating advertisements from Google Inc. (“Google”). Provider is Google Inc. , 1600 Amphitheatre Parkway, Mountain View, CA 94 043, USA.

Google AdSense uses so-called “cookies”, which are text files that are stored on your computer and that allow an analysis of the use of the website. Google AdSense also uses so-called web beacons (invisible graphics). These web beacons can be used to evaluate information such as visitor traffic on these pages.

The information generated by cookies and web beacons about the use of this website (including your IP address) and the delivery of advertising formats is transmitted to a Google server in the USA and stored there. This information may be passed on by Google to Google’s contractual partners. However, Google will not merge your IP address with other data stored by you.

The storage of AdSense cookies takes place on the basis of Art. 6 para. f GDPR . The website operator has a legitimate interest in analysing user behaviour in order to optimise both its website and its advertising.

You can prevent the installation of cookies by selecting the appropriate settings on your browser software; However, please note that if you do so, you may not be able to use all functions of this website to their full extent. By using this website, you consent to the processing of data about you by Google in the manner and for the purpose described above.

Google AdWords and Google Conversion Tracking

This website uses Google AdWords. AdWords is an online advertising program of Google Inc. , 1600 Amphitheatre Parkway, Mountain View, CA 94 043, United States (“Google”).

As part of Google AdWords, we use so-called conversion tracking. When you click on an ad placed by Google, a cookie is set for conversion tracking. Cookies are small text files that the Internet browser stores on the user’s computer. These cookies lose their validity after 30 days and are not used to identify users personally. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognise that the user clicked on the ad and was redirected to this page.

Every Google AdWords customer receives a different cookie. The cookies cannot be tracked via the websites of AdWords customers. The information collected by means of the conversion cookie is used to create conversion statistics for AdWords customers who have opted for conversion tracking. Customers learn the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information that can be used to identify users personally. If you do not wish to participate in tracking, you can object to this use by easily deactivating the Google Conversion Tracking cookie via your Internet browser under User Settings. They are then not included in the conversion tracking statistics.

The storage of “conversion cookies” takes place on the basis of Art. 6 para. 1 lit. f GDPR . The website operator has a legitimate interest in analysing user behaviour in order to optimise both its website and its advertising.

You can find more information about Google AdWords and Google Conversion Tracking in Google’s privacy policy: https://www. google. de/policies/privacy/.

Google reCAPTCHA

We use “ Google reCAPTCHA” reCAPTCHA”) on our websites. The provider is Google Inc. , 1600 Amphitheatre Parkway, Mountain View, CA 94 043, USA (“Google”).

The purpose of reCAPTCHA is to check whether the data entry on our websites (e. g. in a contact form) is made by a person or by an automated program. For this purpose, reCAPTCHA analyses the behaviour of the website visitor on the basis of different characteristics. This analysis starts automatically as soon as the website visitor enters the website. For the analysis reCAPTCHA evaluates various information (e. g. IP address, length of time the website visitor has spent on the website or mouse movements made by the user). The data collected during the analysis is forwarded to Google.

The reCAPTCHA analyses run completely in the background. Website visitors are not advised that an analysis is taking place.

The data processing takes place on the basis of Art. 6 Para. 1 lit.f GDPR. The website operator has a legitimate interest in protecting its web offers from abusive automated spying and from SPAM.

For more information on Google reCAPTCHA and Google’s data protection declaration, see the following links: https://www.google.com/intl/de/policies/privacy/ and https://www.google.com/recaptcha/intro/android. html.

Facebook pixel

Our website uses the visitor action pixel from Facebook, Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”) to measure conversion.

In this way, the behavior of the page visitors can be tracked after they have been redirected to the provider’s website by clicking on a Facebook ad. This allows the effectiveness of the Facebook advertisements to be evaluated for statistical and market research purposes and future advertising measures to be optimized.

The data collected is anonymous for us as the operator of this website; we cannot draw any conclusions about the identity of the user. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes, in accordance with the Facebook data usage guidelines. This enables Facebook to place advertisements on Facebook pages as well as outside of Facebook. As the website operator, we cannot influence this use of the data.

You can find further information on protecting your privacy in Facebook’s data protection information: https://www.facebook.com/about/privacy/.

You can also deactivate the remarketing function “Custom Audiences” in the advertising settings area at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. To do this, you have to be logged in to Facebook.

If you do not have a Facebook account, you can deactivate usage-based advertising from Facebook on the website of the European Interactive Digital Advertising Alliance: https://www.youronlinechoices.com/de/praferenzmanagement/.

6. Plugins and Tools

YouTube

Our website uses plugins from YouTube, operated by Google. The operator of the website is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA.

If you visit one of our pages equipped with a YouTube plug-in, a connection to the YouTube servers will be established. The YouTube server is informed which of our pages you have visited.

If you are logged into your YouTube account, you enable YouTube to assign your surfing behavior directly to your personal profile. You can prevent this by logging out of your YouTube account.

YouTube is used in the interest of an appealing presentation of our online offers. This represents a legitimate interest within the meaning of Art. 6 Para. 1 lit.f GDPR.

You can find more information on handling user data in YouTube’s data protection declaration at: https://www.google.de/intl/de/policies/privacy.

Vimeo

Our website uses plugins from the video portal Vimeo. The provider is Vimeo Inc., 555 West 18th Street, New York, New York 10011, USA.

If you visit one of our pages equipped with a Vimeo plug-in, a connection to the Vimeo servers will be established. The Vimeo server is informed which of our pages you have visited. Vimeo also obtains your IP address. This also applies if you are not logged in to Vimeo or do not have a Vimeo account. The information recorded by Vimeo is transmitted to the Vimeo server in the USA.

If you are logged into your Vimeo account, you enable Vimeo to assign your surfing behavior directly to your personal profile. You can prevent this by logging out of your Vimeo account.

Further information on handling user data can be found in Vimeo’s data protection declaration at: https://vimeo.com/privacy.

Google Web Fonts

This page uses so-called web fonts, which are provided by Google, for the uniform display of fonts. When you call up a page, your browser loads the required web fonts into your browser cache in order to display texts and fonts correctly.

For this purpose, the browser you are using must connect to the Google servers. This gives Google knowledge that our website has been accessed via your IP address. The use of Google Web Fonts takes place in the interest of a uniform and appealing presentation of our online offers. This represents a legitimate interest within the meaning of Art. 6 Para. 1 lit.f GDPR.

If your browser does not support web fonts, a standard font will be used by your computer.

Further information on Google Web Fonts can be found at https://developers.google.com/fonts/faq and in Google’s data protection declaration: https://www.google.com/policies/privacy/.

Google Maps

This site uses the Google Maps map service via an API. The provider is Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA.

To use the functions of Google Maps, it is necessary to save your IP address. This information is usually transmitted to and stored by Google on servers in the United States. The provider of this site has no influence on this data transfer.

The use of Google Maps is in the interest of an appealing presentation of our online offers and to make it easy to find the places we have indicated on the website. This represents a legitimate interest within the meaning of Art. 6 Para. 1 lit.f GDPR.

You can find more information on handling user data in Google’s data protection declaration: https://www.google.de/intl/de/policies/privacy/.